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Digital Marketing Analytics: Making Sense of Consumer Data in a Digital World (Que Biz-Tech)

Digital Marketing Analytics: Making Sense of Consumer Data in a Digital World (Que Biz-Tech)

Rs.12,000Rs.7,995
Distill Maximum Value from Your Digital Data! Do It Now!Why hasn’t all that data delivered a whopping competitive advantage? Because you’ve barely begun to use it, that’s why! Good news:...
Marketing Research: An Applied Orientation, Global Edition 7th Edition

Marketing Research: An Applied Orientation, Global Edition 7th Edition

Rs.10,599
For undergraduate and graduate courses in marketing research.   An applied and practical marketing research text With a do-it-yourself, hands-on approach, Marketing Research: An Applied Orientation illustrates the interaction between marketing research...
Principles of Marketing Global Edtion 18th Edition

Principles of Marketing Global Edtion 18th Edition

Rs.11,395
For principles of marketing courses that require a comprehensive text.Learn how to create value through customer connections and engagementIn a fast-changing, increasingly digital and social marketplace, it’s more vital than...
Theory of Constraints And How It Should Be Implemented

Theory of Constraints And How It Should Be Implemented

Rs.5,595Rs.5,035
Theory of Constraints walks you through the crucial stages of a continuous program: the five steps of focusing; the process of change; how to prove effect-cause-effect; and how to invent simple...
Marketing 15th Edition

Marketing 15th Edition

Rs.12,550
Marketing 15th Edition offers comprehensive insights into modern marketing strategies, consumer behavior, and digital transformation. This updated edition covers essential topics including brand management, market segmentation, integrated marketing communications, and...
Strategic Marketing 4th Edition

Strategic Marketing 4th Edition

Rs.8,500
Highly practical and exceptionally clear, Strategic Marketing discusses the essential concepts and tools necessary to understand and implement effective marketing strategies. The fourth edition is packed with new case studies...
ISE M: Marketing (ISE HED IRWIN MARKETING), 7th Ed

ISE M: Marketing (ISE HED IRWIN MARKETING), 7th Ed

Rs.10,500Rs.7,995
M: Marketing 7e continues to emphasize that marketing adds value-and essential theme woven throughout the print and digital elements. 2020 is an exciting time to study marketing! Marketing continues to change...
International Marketing 18th Edition

International Marketing 18th Edition

Rs.8,530
ISBN: 9781260547870 is an International Student Edition of International Marketing 18th Edition by Philip R. Cateora, John Graham and Mary C. Gilly This ISBN: 9781260547870 is Textbook only. It will...
Momentum: The 5 Marketing Principles That Will Propel Your Business in the Digital Age

Momentum: The 5 Marketing Principles That Will Propel Your Business in the Digital Age

Rs.3,295Rs.2,500
Are you a young person? Middle-aged? Old? It doesn't really matter. Each of us grows older every second. Most of us age without taking charge of our life course, without...
Marketing Because Everyone is a Marketer 3rd edition.

Marketing Because Everyone is a Marketer 3rd edition.

Rs.8,795
Hunt Marketing emphasizes the universal importance of marketing, in business, but also in the lives of students, despite their major! The product, the 1st new Principles of Marketing product to...
The Product Manager's Handbook : The Complete Product Management Resource 2nd Edition

The Product Manager's Handbook : The Complete Product Management Resource 2nd Edition

Rs.3,475
The Product Manager's Handbook is the essential guide to successful product management in today's fast-changing business world. Product and brand managers, as well as upper-level sales, marketing, and branding executives, will...
Coming to Concurrence: Addressable Attitudes and the New Model for Marketing Productivity

Coming to Concurrence: Addressable Attitudes and the New Model for Marketing Productivity

Rs.2,995Rs.1,895
Nearly 70 percent of consumers say they are interested in products that shield them from all marketing and advertising. For marketers who rely on force-feeding marketing messasges to their prospects...
The Very Good Marketing Guide: How to Grow Your Business on a Budget

The Very Good Marketing Guide: How to Grow Your Business on a Budget

Rs.3,500Rs.2,895
Grow your business faster with this revolutionary marketing framework Do you want to stop wasting time and money on marketing that doesn’t get results? The Very Good Marketing Guide explains exactly where...
Get Heard, Get Results How to Get Buy-In for Your Ideas and Initiatives - Be Your Best

Get Heard, Get Results How to Get Buy-In for Your Ideas and Initiatives - Be Your Best

Rs.2,195Rs.1,495
Publisher's Synopsis Every great idea hinges on one thing: Buy-in You have ideas. You have projects and initiatives that you want to make a reality. But let's face it —...
Strategic Marketing for Nonprofit Organizations Paperback – Andreasen (Author),

Strategic Marketing for Nonprofit Organizations Paperback – Andreasen (Author),

Rs.2,295Rs.1,495
6th Edition printed on black and white pages by Prentice Hall India. Same content as the hardcover. Also know as Eastern Economy Edition...

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