{"product_id":"the-metaverse-and-how-it-will-revolutionize-everything","title":"The Metaverse: And How It Will Revolutionize Everything","description":"\u003cp\u003e\u003cspan class=\"a-text-bold\"\u003eINTERNATIONAL BESTSELLER ― United States, Canada, United Kingdom, and China (\u003c\/span\u003e\u003cspan class=\"a-text-bold a-text-italic\"\u003eWall Street Journal, Associated Press\u003c\/span\u003e\u003cspan class=\"a-text-bold\"\u003e, Nielsen Bookscan,\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"a-text-bold a-text-italic\"\u003ePublishers Weekly, USA Today, Toronto Star, Globe \u0026amp; Mail\u003c\/span\u003e\u003cspan class=\"a-text-bold\"\u003e, BookNet Canada, Bookseller.com, Bookdao\/Nielsen, JD, DangDang)\u003cbr\u003e\u003cbr\u003eTim Sweeney (CEO of\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"a-text-bold a-text-italic\"\u003eFortnite\u003c\/span\u003e\u003cspan class=\"a-text-bold\"\u003e-maker Epic Games): “Matthew Ball’s essays have defined, analyzed, and inspired the Metaverse for years. His book is an approachable and essential guide to the strategic, technical, and philosophical foundations of this new medium.”\u003cbr\u003e\u003cbr\u003eDerek Thompson (\u003c\/span\u003e\u003cspan class=\"a-text-bold a-text-italic\"\u003eAtlantic\u003c\/span\u003e\u003cspan class=\"a-text-bold\"\u003e\u003cspan\u003e \u003c\/span\u003estaff writer and national best-selling author of\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"a-text-bold a-text-italic\"\u003eHit Makers\u003c\/span\u003e\u003cspan class=\"a-text-bold\"\u003e): “This book feels like a rare achievement: a definitive statement about an emerging phenomenon that could shape the digital world, the global economy, and the very experience of human consciousness.”\u003cbr\u003e\u003cbr\u003eFrom the leading theorist of the Metaverse comes the definitive account of the next internet: what the Metaverse is, what it will take to build it, and what it means for all of us.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe term “Metaverse” is suddenly everywhere, from the front pages of national newspapers and the latest fashion trends to the plans of the most powerful companies in history. It is already shaping the policy platforms of the US government, the European Union, and the Chinese Communist Party.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eBut what, exactly, is the Metaverse? As pioneering theorist and venture capitalist Matthew Ball explains, it is a persistent and interconnected network of 3D virtual worlds that will eventually serve as the gateway to most online experiences, and also underpin much of the physical world. For decades, these ideas have been limited to science fiction and video games, but they are now poised to revolutionize every industry and function, from finance and healthcare to education, consumer products, city planning, dating, and well beyond.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eTaking us on an expansive tour of the “next internet,” Ball demonstrates that many proto-Metaverses are already here, such as \u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003eFortnite\u003c\/span\u003e\u003cspan\u003e, \u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003eMinecraft\u003c\/span\u003e\u003cspan\u003e, and \u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003eRoblox\u003c\/span\u003e\u003cspan\u003e. Yet these offer only a glimpse of what is to come. Ball presents a comprehensive definition of the Metaverse before explaining the technologies that will power it―and the breakthroughs that will be necessary to fully realize it. He addresses the governance challenges the Metaverse entails; investigates the role of Web3, blockchains, and NFTs; and predicts Metaverse winners and losers. Most importantly, he examines many of the Metaverse’s almost unlimited applications.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe internet will no longer be at arm’s length; instead, it will surround us, with much of our lives, labor, and leisure taking place inside the Metaverse. Bringing clarity and authority to a frequently misunderstood concept, Ball foresees trillions of dollars in new value―and the radical reshaping of society.\u003c\/span\u003e\u003c\/p\u003e","brand":"Pak Manifesto Enterprises","offers":[{"title":"Default Title","offer_id":52038434849069,"sku":"9781324092032","price":2995.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0759\/1896\/7085\/files\/meta.jpg?v=1777889185","url":"https:\/\/pakmanifesto.com\/products\/the-metaverse-and-how-it-will-revolutionize-everything","provider":"Pak Manifesto Enterprises","version":"1.0","type":"link"}